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Marketing automation – Introduction
Marketing automation uses software to automate the repetitive work of marketing. So marketing departments can automate repetitive tasks, such as email marketing and social media posts.
But to provide a more custom-made experience to their customers.
examples of B2C marketing automation
- Welcome email series. So welcome, emails are your first chance to make a great impression on subscribers
- VIP
- Survey & feedback emails
- Review & testimonial emails
- Reminder emails
- Re-engagement
- Product updates & launches
- Birthday or anniversary
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