Author: Global Marketing Guide
What is Finance? Finance is an area of economics and business administration that dedicate to the study of obtaining capital resources (that is, financing ). And the transactions that involve investment and savings, considering the risk and uncertainty that this entails. It implies. Therefore, these resources (money and other forms of assets) are known as financial resources. Concept of Finance Financial studies are interested in money management due to different economic agents (the State, companies, or individuals). It can manage their resources better, betting on their multiplication and the fulfillment of their corresponding objectives. The world of banking, debt, business…
What are Loans? Loans are one of the first monetary actions that a person performs in his life. While these loans between friends carry a moral obligation, financial institutions’ loans also have a legal obligation. It can say that a loan is a monetary or financial transaction in which a person or institution gives an amount to a third party. This third party receives the money and acquires an obligation to pay the loan granted in full. In most cases, these loans must repay in the short term, including the interest generated during that period. What are the Types of…
What is Product-Market Fit? Product-Market Fit is the process of adjusting the product in the market and evaluating its profitability, knowing if the product meets the people’s needs. It confirms when the client validation process verifies that you have located a group of potential clients and react positively to your service or product; you offer something that interests a group, and you start selling it. Concept of Product-Market Fit It base on three concepts: A customer is willing to pay for your package or product. What it costs you to get the finished product is less than what you will…
What is a Nofollow Link? A nofollow link is an attribute in the tag that tells Google to ignore the link when crawling the page. It often uses in comment sections, forums, and, more recently, sponsored links. It is essential because links have a significant impact on search engine rankings. And whether you establish internal or external links, this tells Google that the landing page is valuable. In turn, it can increase the order of the page; This is called “link juice.” The better your link building, the healthier your chances of getting a higher ranking. So when you tell…
What is Twitter? Twitter has gained popularity for creating its tweets with only 140 characters. It is considered a microblogging service and a social network that has conquered its 328 million active users and can create and read tweets from followers. Some users can access Twitter via SMS, website, or from the application for mobile devices. Now, this social network has entered the world of advertising to encourage helping companies. Therefore, we will tell you how he was born and his career that leads him to success. Expansion of Twitter The evolution of Twitter since 2006 has been growing, reaching…
What is Mobile Marketing? Mobile Marketing is a set of movements and online marketing techniques aimed at mobile devices. The success of mobile telephony gives this new variant of marketing, the ease of access to the Internet it offers, and the remarkable capacity to attract and retain customers. Online marketing strategies have had to redefine. They think in a mobile format to continue connecting with mobile consumers and obtain good results in the final conversion, both in e-commerce and in the real store. History of Mobile Marketing The latest edition of the Mobile Marketing study published by IAB Spain offers…
What are Sales? Sales are activities related to vending or the number of goods sold in a given targeted period. The delivery of service for a cost also consider a deal. The seller, or provider of the goods or services, completes a sale in response to an acquisition, appropriation, requisition, a direct interaction with the buyer at the point of purchase. There is a passing of title (property or ownership) of the article, and settlement of a price, agreement reached on a fee for the transmission of ownership of the item will happen. The seller, not the purchaser, typically executes…
Capitalism Definition Capitalism is the West’s prevailing socio-economic system after medieval feudalism and dominant throughout the world today in the 21st century. It is a system typical of bourgeois industrial societies. More Content by Concept of Capitalism Its two central and defining features are the private ownership of production and the free financial year. Its name comes from the idea of capital, that is, the central role of money in production and consumption relations. Different Ways of Capitalism Capitalism proposes that money marks the measure of the exchange of goods and services and that it obtain in different ways: And…
What is a Tax Havens? A tax havens, also known as a tax shelter due to its not very transparent nature, is nothing more than a territorial political unit with too lax tax regimes. We can be talking about a whole country like Luxembourg or territory of this, for example, the state of Delaware in the United States. These are regions where the tax burden is significantly low or nil, in addition to allowing companies to be domiciled legally, even though they do not operate there. For practical purposes, its citizens are supposed to benefit from such low tax burdens,…
What is Wholesale Trade? Wholesale trade, also known as wholesaling, is a commercial activity carried out within the distribution of goods and services. A wholesaler company purchases products in large quantities directly from the manufacturer and then sold them in smaller proportions to retailers. The main characteristic of wholesale trade is that the wholesaler does not come into contact with the final consumer public. It is the point that distinguishes it from the retailer, the commercial agent who is in charge of the items’ retail sale. Importance of Wholesale Trade The importance of wholesaling can find by looking at the…
Market Requirements Document (MRD) Definition A market requirements document (MRD) is a text that connects the client’s requirements and wants for a product or facility. It frequently muddles with a product requirements document (PRD), but they are not similar. The product requirements document labels how formation should construct, and aids wider cross-functional teams understand a product. The market requirements document tags the marketplace unplanned and must create before the PRD. This approach allows the PRD to inform by the findings of the MRD. It ensures that the team will understand the customer’s unmet wants before defining requirements. How is a…
What is Financial Literacy? Financial literacy is the aptitude to comprehend how to make sound financial selections so you can confidently achieve and grow your money. When you’re financially literate, you’re able to simultaneously allocate your income toward various goals—not just to ongoing expenses but also to savings, debt repayment, and a rainy day fund. Financial wellness can open doors to investment, charity, and overall improvements in lifestyle. You can circumnavigate the financial marketplace with self-assurance. And you have the tools to thoroughly investigate things like loans, credit cards, and investment chances. What Does it Mean to be Financial Literacy? The Federal…
What is Inbound Marketing? Inbound marketing associations search engine optimization (SEO), social media marketing, content marketing, and other techniques to attract, engage, and convert consumers into leads. Inbound marketing strategies achieve these goals by advertising, offering, and providing relevant information that consumers often look for when buying. A digital marketing team makes sure to achieve their goals of reaching more audiences and increasing their sales. By providing them with valued and engaging content, inbound marketing reduces the amount that wastes on traditional advertising and builds a deeper connection with customers. Components of an Inbound Marketing Strategy An inbound marketing strategy…
Marketing Qualified Lead Definition Marketing Qualified Lead (MQL) is a leader who has shown an interest in what a particular brand offers based on marketing initiatives or one who is otherwise more likely to become a customer than others. Generally, an MQL is a potential customer who deliberately interacts with the brand. For example, you may have voluntarily submitted your contact information, agreed to participate in a program, added items to an online shopping cart, downloaded materials, or visited a website repeatedly. These are up-and-coming leads who are somewhat curious and are considering buying what you offer but haven’t had…
What is Business Marketing? Business marketing has become one of the essential tools of any company, regardless of the sector. Marketing presents as the best way to reach the desired audience and make services or products offered by the company to prove much more stimulating and attractive. The chief objective of business marketing is to increase its sales and retain those customers who have righthand the company. It is also necessary to shadow a series of techniques and strategies that adapt to customers’ tastes and wants. Main Types of Business Marketing There are several types of business marketing, so it…
Potential Customers Definition Potential customers are a person who could become a buyer or consumer of the products offered by a company. Of course, every company, large or small, needs its customers because customers buy their products, allowing them to generate income and, of course, profits. Consequently, potential customers are critical to any company since they are a vast opportunity for growth and development. Now, for that reason, potential customers are a crucial point to achieve profit at a later time, because they are not our customers yet. Still, they can become potential buyers of our products in the future.…